Why Social Media Optimization (SMO) and Social Media Marketing (SMM) are different?
Why Social Media Optimization (SMO) and Social Media Marketing (SMM) are two different entities in the context of digital marketing? What is Social media optimization (SMO)? It is a process of making your website social media marketing ready; on the other hand Social Media Marketing (SMM) is a process to market your business on social networks. And we approximately mistaken as both were same! Meaning of SMO: Social media optimization, is an extensive process, where you need to work on your website and web pages, so that they can perform in an optimum way on social media. As working as freelance, we follow an extensive process for social media optimization. Here are some of the most important techniques of SMO, we follow: Adding social widgets: It’s always advisable to add social widgets and badges to your webpages. It enables your viewers to share your content easily on the preferred social networks. Your audience can pick and choose any ...